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Social Media

The Role of Social in Customer Relationship Management (SCRM)
The rise of social media has had a massive impact on how customers make decisions about their purchases and how brands interact with customer throughout the purchase cycle.
5 Steps to Delivering a Successful Social Media Strategy
Getting to grips with social media can be a daunting task if you’re unfamiliar and it’s easy to slip up if you don’t have a framework in place.
'Complete Guide to Search Engine Optimization' E-book Launches
Our first book launches on Amazon... Yep - it's taken us a year to put it together, fill it with as many useful tips and advice on search engine optimization as we can and format it correctly for Amazon.
The Secret of how to view your Competition's Social Media Analytics
Episode 67 of the Digital Marketing podcast. Learn how to benchmark your competitors social media performance by using their URL shortening
How to run a Successful Social Media Customer Service Operation
In episode 66 Ciaran talks to Bian Salins, Head of Social Media Innovation for BT Customer Service. [free_membership_short_text short_text="get your free membership now - absolutely no credit card required" long_text=" <ul> <li>The Digital Marketing Toolkit</li> <li>Exclusive live video...
CIM Social Media Benchmark Wave 2 Exclusive
Daniel caught up with Thomas Brown, Head of Insights at the Chartered Institute of Marketing (CIM) to get the low down on the second wave of the CIM’s Social Media Benchmark 9 days before the report is out.
Digital Marketing News - Facebook app store will focus on mobile development.
Facebook isn’t slowing down as it kicks off its IPO roadshow and has launched a brand new app store featuring apps which utilise its Connect feature.
#Fail - 50 Top Social Media Screwups and How to Avoid Being the Next One
Episode 64, Ciaran speaks to Matthew Yeomans about his new Ebook #Fail The 50 Greatest Social Media Screw-Ups and how to avoid being the next one
12 More Fab Digital Marketing Tools and a Lucky Orange
Episode 63, We are back again with another round-up of our favourite Digital marketing tools and juicy orange-y nuggets that we have uncovered on our travels.
CIM Interview: Social Media Benchmark Report
Daniel talks to Thomas Brown, Head of Insights at the Chartered Institute of Marketing to quiz him about some of the trends they have uncovered in their Social Media Benchmark”
How to offer great social media customer service
We kick off the new year by exploring social media customer service and how to get it right.
15 Ways to Cure Bloggers Block
Inspired by a guest post at problogger.com, Ciaran and Daniel explore 15 different types of blog post
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